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Twitter Analytics: An Overview
An overview of what you can find within Twitter’s native analytics, as well as how to find them, so that you too can benefit from having additional insight and information about your tweets and Twitter...
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Let’s Quit This Little Dance We Do For Twitter Followers
The ill-advised focus that some organizations and people give to acquiring masses of Twitter followers, and the tactics they employ to inflate their numbers, is sometimes mind boggling. Read more...
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Twitter Analytics: How to Slice & Dice Data for Deeper Insight
Twitter’s downloadable analytics are far from being as robust as social media juggernaut Facebook’s, however, there are still a number of ways that you can slice and dice the data provided to glean...
View Article5 Creative Uses for New Twitter Header Images
Over the last year or so there has been a shift by most major social media platforms to become increasingly visual. Facebook introduced the cover image, Google+ introduced the cover photo, the...
View ArticleHow to Search Twitter With Eagle-Like Vision
As you may or may not know, there are a number of Twitter search operators that can greatly enhance the value of your Twitter search results. If you haven’t used them, or didn’t know about the full...
View ArticleBolster Your Internal Content Creation Pipeline Using Twitter Hashtags
It can be beneficial for businesses of any size to encourage everyone in the organization to create and capture social media content. Increased diversity, fresh perspective, capitalizing on...
View Article3 Links (#5): Blog Posts Worth Checking Out
This is the fifth installment of 3 Links. Day-to-day I spend a fair bit of time reading other people’s blog content. These are 3 blog posts that I’ve read in the last week or so, that I recommend you...
View Article7 Out of This World Lessons from Astronaut Chris Hadfield’s Social Media Success
Astronaut Chris Hadfield has successfully returned from a 5-month mission as commander aboard the ISS and has undoubtedly inspired a generation through his unprecedented use of social media and content...
View ArticleDissecting Twitter Profiles that Convert
Here’s what it takes to have a great Twitter profile that will convert viewers to follows, and maybe even followers to customers. Read more...
View ArticleCommon Twitter Tips Your Business Should Ignore
Unfortunately, for all of the awesome Twitter tips that are shared, there are a number of recurring tips that I feel are ill advised. Following are 5 common Twitter tips that your business should...
View ArticleRethinking Twitter Best Practices: Number of Daily Tweets
As I’m sure you have, I’ve been exposed to a number of ‘best practices’ about how many tweets a company should publish each day. The number given has varied widely, but I’ve seen numbers as high as 30...
View ArticleEnhancing Your Organization’s Collective Intelligence Using Twitter
Imagine if you could have access to all of the best information, articles, whitepapers, reports, and resources that your coworkers are paying attention to. Also imagine if they had access to everything...
View ArticleSupercharge the Value of Your SMB Twitter Followers
In effort to shed some light on how Twitter can help small and medium-sized businesses (SMBs), Twitter engaged Market Probe International to conduct research in hopes of proving how their platform can...
View ArticleSuper Bowl Real-Time Social Media Marketing is Exciting and a Little...
The real reason I’ve historically been so interested in the Super Bowl really has nothing to do with the competition on the field, but more to do with the competition for consumers’ attention and...
View ArticleIs the Recent Twitter Update a Precursor to Something Bigger to Come?
Unless you’ve been spending the last couple of months on ICQ or MySpace, you know that Twitter recently launched a massive new redesign for user profiles. But is this just a precursor to an even...
View ArticleTelco + ISP Social Media Crisis Management: Solutions to Common Issues During...
Many common Telco + ISP social media crisis management issues can be more effectively handled. Read more...
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